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Showing posts with label IT. Show all posts
Showing posts with label IT. Show all posts

Wednesday, December 5, 2012

Steve Jobs and the Seven Rules of Success


Steve Jobs and the Seven Rules of Success


Steve Jobs and the Seven Rules of SuccessSteve Jobs' impact on your life cannot be overestimated. His innovations have likely touched nearly every aspect -- computers, movies, music and mobile. As a communications coach, I learned from Jobs that a presentation can, indeed, inspire. For entrepreneurs, Jobs' greatest legacy is the set of principles that drove his success.

"Over the years, I've become a student of sorts of Jobs' career and life. Here's my take on the rules and values underpinning his success. Any of us can adopt them to unleash our "inner Steve Jobs." - Josh.

1. Do what you love. Jobs once said, "People with passion can change the world for the better." Asked about the advice he would offer would-be entrepreneurs, he said, "I'd get a job as a busboy or something until I figured out what I was really passionate about." That's how much it meant to him. Passion is everything.
2. Put a dent in the universe. Jobs believed in the power of vision. He once asked then-Pepsi President, John Sculley, "Do you want to spend your life selling sugar water or do you want to change the world?" Don't lose sight of the big vision.
3. Make connections. Jobs once said creativity is connecting things. He meant that people with a broad set of life experiences can often see things that others miss. He took calligraphy classes that didn't have any practical use in his life -- until he built the Macintosh. Jobs traveled to India and Asia. He studied design and hospitality. Don't live in a bubble. Connect ideas from different fields.
4. Say no to 1,000 things. Jobs was as proud of what Apple chose not to do as he was of what Apple did. When he returned in Apple in 1997, he took a company with 350 products and reduced them to 10 products in a two-year period. Why? So he could put the "A-Team" on each product. What are you saying "no" to?
5. Create insanely different experiences. Jobs also sought innovation in the customer-service experience. When he first came up with the concept for the Apple Stores, he said they would be different because instead of just moving boxes, the stores would enrich lives. Everything about the experience you have when you walk into an Apple store is intended to enrich your life and to create an emotional connection between you and the Apple brand. What are you doing to enrich the lives of your customers?
6. Master the message. You can have the greatest idea in the world, but if you can't communicate your ideas, it doesn't matter. Jobs was the world's greatest corporate storyteller. Instead of simply delivering a presentation like most people do, he informed, he educated, he inspired and he entertained, all in one presentation.
7. Sell dreams, not products. Jobs captured our imagination because he really understood his customer. He knew that tablets would not capture our imaginations if they were too complicated. The result? One button on the front of an iPad. It's so simple, a 2-year-old can use it. Your customers don't care about your product. They care about themselves, their hopes, their ambitions. Jobs taught us that if you help your customers reach their dreams, you'll win them over.

There's one story that I think sums up Jobs' career at Apple. An executive who had the job of reinventing the Disney Store once called up Jobs and asked for advice. His counsel? Dream bigger. I think that's the best advice he could leave us with. See genius in your craziness, believe in yourself, believe in your vision, and be constantly prepared to defend those ideas.

Tuesday, July 24, 2012

IT consultant -- Joke



Once upon a time there was a shepherd looking after his sheep on the side of a deserted road. Suddenly a brand new Porsche screeches to a halt.

The driver, a man dressed in an Armani suit, Cerutti shoes, Ray-Ban sunglasses, TAG-Heuer wrist-watch, and a Pierre Cardin tie, gets out and asks the Shepherd: If I can tell you how many sheep you have, will you give me one of them?"

The shepherd looks at the young man, and then looks at the large flock of grazing sheep and replies: "Okay."

The young man parks the car, connects his laptop to the mobile-fax, enters a NASA Webster, scans the Ground using his GPS, opens a database and 60 Excel tables filled with logarithms and pivot tables, then prints out a 150 page report on his high-tech mini-printer. He turns to the shepherd and says, "You have exactly 1,586 sheep here."

The shepherd cheers,"that's correct, you can have your sheep." The young man makes his pick and puts it in the back of his Porsche. The shepherd looks at him and asks: "If I guess your profession, will you return my animal to me?" The young man answers, "Yes, why not". The shepherd says, "You are an IT consultant ". How did you know?" asks the young man. "Very simple," answers the shepherd. "First, you came here without being called. Second, you charged me a fee to tell me something I already knew, and third, you don't understand anything about my business... Now can I have my DOG back?"



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