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Showing posts with label blog. Show all posts
Showing posts with label blog. Show all posts

Monday, April 30, 2018

Google AdSense: What are good ways to increase the traffic on your website or blog?

Google AdSense: What are good ways to increase the traffic on your website or blog?


Everyone wants to create viral content, but most people fail. That’s because they don’t pay attention to the sites that successfully create viral posts, day in and day out. If they did, they would learn three secrets of viral content creation to increase blog traffic.
The first secret, which isn’t really a secret, is to write great headlines8 out of 10 people will click to read your content if you get the headline right.
This isn’t a new concept. In fact, it’s really old (like 1927-old).

Check out this ad from the roaring 20s.

What happened? WHAT happened when he started to play?
It’s the perfect example of grabbing the reader’s attention with a little bit of storytelling. It connects with the audience — they’ve been there. They know what it’s like to be teased. They feel for the guy.
Then he starts to play and amazes the crowd. And now the reader is hooked to find out how he got so good and how they can learn just like him.
And the best part? The ad is for a free book! It’s a 1927 lead magnet.
Now, these people are more than willing to hand over their information to get the freebie and learn how to play.
This and other types of clickbait, if they are done right, play with all of your emotions: fear, greed, envy, lust.
Want to take the headlines one step further?
One study found that headlines perform the best when they are polarizing. These divide opinion. You either love it or hate it. And nothing in between.
I know, I know. “Clickbait” is a bit of a dirty word. We are living in the time of “fake news.” No one wants to be swindled or tricked into clicking on something that ends up being snake oil.
But a good headline that draws readers in and encourage them to click through should be followed up by quality, truthful content. The headline may have baited you, sure. However, the product and the copy backed it up.

Via : www.quora.com

Monday, January 23, 2017

Blogging !!


Wednesday, June 1, 2011

Dont change your Blog Template




Whenever you feel bored with the template of your blog and want to change it, you immediately take the hazardous step of replacing the template without even thinking of its bad impact. 



While doing so, the look of your site changes as per your likings BUT this is the starting point of the endless problems.

 Search Engine Optimization get disordered affecting your Global Alexa rankings.



 You may loose your visitors too from sources like Google keyword search and Google image search. Not only Google other Search engines like Yahoo, Bing, Ask may also get affect. 




 Apart from it you have to wait for a long time to regain your previous status until the search engine updates there indexed pages.




Hence whenever you want to change the template of your blog -


JUST THINK OVER IT

and even if it is necessary then re-design it properly as you think best and use it forever.

Don't change template so often.

Sunday, January 3, 2010

How Important Is Alexa Ranking?

All businesses that have taken up online marketing, aim at improving their conversion rate. Now, there are different ways of attracting targeted traffic. Some go for a good place in the SERPs, others like to know that their site receives heavy traffic. Either way, everybody has this goal of achieving financial success. 

But, while scoring high with Google may seem to certain business people the only way to make themselves known and thus reaching their goal, there are others that think that a good place in the Alexa ranking system might benefit them just as well.

What is Alexa Ranking?




This is a ranking system set by alexa.com  (a subsidiary of amazon.com ) that basically audits and makes public the frequency of visits on various Web sites. The algorithm according to which Alexa traffic ranking is calculated, is simple. It is based on the amount of traffic recorded from users that have the Alexa toolbar installed over a period of three months. 

This traffic is based on such parameters as reach and page views. The reach refers to the number of Alexa users who visit a particular site in one day. Page view, as its name shows, is the number of times a particular page (URL) is viewed by Alexa users. Alexa.com makes it clear though that, if a particular user visits the same URL multiple times on the same day, all those visits will be counted as one.

The first step of the ranking process is calculating the reach and number of page views for all the sites on the Web on a daily basis. The Alexa ranking is obtained by performing the geometric mean of reach and page views, averaged over a predefined period of time (three months). 

How Alexa Ranking Works

It's quite easy to get started. All you have to do is visit the alexa.com site and download (and install) theAlexa toolbar . This toolbar offers a search function but it mainly displays the rank (at a global level) of the visited site, as well as the sites that have been visited by Web surfers that are linked in some way to the site being visited.

The Alexa toolbar not only displays information, but it also sends data to the central server. Thus, each time you visit a Web page via a Web browser (be it Internet Explorer or Firefox) that has the toolbar installed, information is sent to the server indicating your IP and the page you are visiting. Such data is gathered from all the Web users who have the Alexa toolbar.

With Alexa, the smaller the numerical ranking, the better. Most people say that if you manage to make it in the top 100,000, it is a sign that your site enjoys quite heavy traffic. 

Is Alexa Ranking Worth Anything?

Benefits

  • Alexa Traffic can be used as a competitive intelligence tool  but you should take into consideration the fact that its sample size of audience is too small; Just enter your competitor's site in the "Compare Sites" section and measure the results of your web marketing efforts in comparison with your competitors'.


  • As opposed to Google's PageRank, the lower your ranking number, the better.

  • It helps Webmasters and advertisers see the true marketing potential of your Web site. The better your Alexa rank, the higher they will be willing to bid to buy advertising space on your Web site.

  • Personal pages or blogs are taken into consideration and ranked in the same manner as regular Web sites. They will even get a distinctive mark (*)

  • Given that Alexa ranking offers you information about your Web site, it is a good tool to have in view of search engine optimization.
Disadvantages
  • Not everybody has the Alexa toolbar installed, so there might be millions of Web sites that, even if they have a lot of traffic, will not be ranked (or not high enough) by Alexa. It is rather relative.

  • Many people say that it is inaccurate and that Alexa traffic can be greatly influenced (or "gamed", as some prefer to call it).

  • Subdomains are not ranked separately, and neither are subpages within a domain. The overall traffic is calculated for the top-level domain only.
Ways to Improve Your Alexa Ranking

If you want to boost your Alexa traffic ranking, you just have to follow some quite simple rules, such as:
  • Download and install the Alexa toolbar and then surf your own site.

  • Place the Alexa widget on your Web site. It will entice the visitors to check it out, and you know, each click counts.

  • Write useful, quality content, mostly webmaster-related. Promote it on webmaster forums and on social networking sites. The idea is to get as many computer and Internet savvy people as possible to visit your site, since the probability that they will have the Alexa toolbar installed is high.

  • Write posts on your blogs and articles about Alexa. You will get links to your pages that will help improve your ranking.

  • Try to get your articles on such social networking websites as digg.com del.icio.us , orwww.stumbleupon.com 

  • Optimize your site (or relevant pages of it) for Alexa related keywords.

  • Tell your friends about the Alexa toolbar, have them download and install it on their computers, and then tell them to visit your site.

  • Use Alexa redirect. This means placing http://redirect.alexa.com/redirect? in front of your Web site's URL. Thus, Alexa will even take into consideration clicks on redirected links even if the visitor does not have the Alexa toolbar.

  • Whenever you post on webmaster forums, include your site's URL in your signature. It is very likely that most webmasters have the toolbar installed, and there's a great probability that they'll visit your site.
Conclusion

As we have seen, there are pros and cons to Alexa ranking. The bottom line is that most people consider it valuable only for direct advertising. Given the fact that Alexa ranking for a site is calculated on the basis of how many visitors with the Alexa toolbar installed have visited that particular site, the results can be inaccurate most of the time. 

Nevertheless, it may prove useful for sites with very good traffic that attract highly targeted leads, since Alexa focuses more on the traffic that Web sites receive rather than on links to it. As a Web site monetization strategy, we can safely say that Alexa ranking might be the right solution.


From - Avangate.com
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